Web Design Inspiration, Templates, and Development Blog
Off-Page SEO
Off-Page SEO refers to all the things that you can do directly ON your website to help you rank higher, such as social networking, article submission, forum & blog marketing, etc.
1. Social Networking Sites
Social Networking is bigger than ever these days!You need to sign up to the most popular social networking sites, such as; Facebook, LinkedIn, Twitter, Google+, Instagram, Pinterest, buffer, etc., and create you a profile of your own.
2. Blogging
Blogging is one of the best ways to promote your website online! By writing a blog for your website, you give a reason for visitors to keep returning to your site and keep up to date with your latest posts. Blogging sites, such as; Tumblr, Blogger, WordPress, Medium, Sett, Ghost, etc.
3. Blog Marketing
Blog marketing is any process that publicises or advertises a website, business, brand or service via the medium of blogs.
4. Forum Marketing
Forum Marketing is sharing the knowledge base about the area of your expertise on online public forums. People ask questions and you answer their questions on the basis of your expertise.
5. Search Engine Submission
Search engines will eventually find your site online, but that can take a while. To speed everything up, you should submit your website to the most popular search engines like Google, Yahoo, Bing, etc.
6. Directory Submission
It is purely based on how effectively we are selecting those directories and how efficiently we are choosing the category for submission. Directory submission was best-known SEO activity a few years back but now most of the people agree that this is another black hat technique which you should never use.
7. Social Bookmarking
Social bookmarking sites for SEO is a great off page activity. These sites are used by peoples to save a bookmark of their favorite sites online.
Social Bookmarking is another great way of promoting your website. Submit your latest blog posts and pages to the most popular bookmarking sites, like StumbleUpon, Digg, Delicious, Reddit, etc.
8. Photo Sharing
If you have used any of your own photos or images on your site, then you can share them on many of the major photo sharing websites like Flickr, Picasa, Photo Bucket, foto log, etc.
9. Video Marketing
If you have any videos that you have used on your site, then you can submit them to sites like; YouTube, Vimeo, Break, Metacafe, etc. allowing people to find your content in other ways.
10. Business Reviews
Write reviews about others businesses or ask your friends/clients to write a review of your business in major business review sites like RateitAll, Shvoong, Kaboodle, Stylefeeder, etc.
11. Local Listings
Instead of targeting global market first try to target local market to gain enough traffic for your business. As the global market is hard to target due to a huge competition you can target local traffic to increase your business. Use sites like google local, yahoo local, maps, google business, google places, yellow pages, super pages, hot frog etc.
12. Article Submission
Instead of writing articles to your sites, you can write articles for other popular article submission sites like go articles, ezine, hub pages, bright hub, etc and earn huge deep backlinks from these sites.
13. Social Shopping Network
If you run an e-commerce website, then a good strategy for advertising and branding your products for free is to submit them to online shopping networks. Use sites like askville.amazon.com, blurt it, how, etc.
14. Answer Questions
Question and answers sites are like forums in which you ask something important and get answers from other peoples. You can answer questions from others and can include your website link in a reference section.
15. Pinging
When you do changes on your site, then you should inform the search engine about your changes. This can be done by using pinging services. Pinging is a process in which you submit your site or blog to different search engines or web directories by pinging tool.
16. Comment Posting
One has to comment on other sites with included backlinks and after successful publishing comment on another site, the user gets a backlink.
17. Document Sharing
document sharing activity becomes very popular. This involves sharing your documents on big document sharing sites and in return, you will get backlinks to your sites.
18. PageRank
It is an important off-page optimization factor. It decides how easily and quickly your users can find your web pages on the world wide web. If your PageRank is good the user will find you easily as the search engine will keep your site higher on the search engine listings.
